About Us

Navigating the complexities of group benefits, we stand as your trusted advisor. With a focus on transforming your employee benefit strategies into measurable successes, we align our expertise with your organization’s unique goals to deliver tailored, impactful solutions.

Trusted Confidentiality
Employer Vision for Employee Success
Pursuing Excellence
Communication & Transparency

We take a no-nonsense approach to group benefit consulting.

Our exclusive Bonafide Foundation offers a structured, practical guide for best practices in employee benefits management. Presented as a categorized checklist, our foundation is designed to facilitate strategic conversations with benefit plan administrators and decision-makers, ensuring your business is well-prepared to manage its human capital effectively.

A professional woman in a black blazer and white shirt smiling confidently against a dark background.
CEO of Bonafide Advisory - Bonnie

At Bonafide Advisory, we understand Group Benefits can be a complex-buy. We help successful Business Owners and their teams gain value from their benefits plans better than they can get anywhere else.

How We Serve You

Reduce Employer Risk

We ensure that your benefits plan doesn’t become a liability. Our expert advice helps you stay compliant and protects your business from costly mistakes.

Tax Optimization

Tax is one of the largest expenses for Canadians. We help minimize your tax burden, offering strategies tailored to your business needs.

Stay with Your Current Provider

You can keep your existing provider while benefiting from our expert advice. We simply advocate for the best solutions that may have been overlooked in your current plan.

Plan Administrator Liability Coverage

Taking steps to ensure that your Commercial Insurer includes the correct coverage. Typically, there are no additional fees, but it could save you in the long run.

Our Team

A descriptive paragraph that tells clients how good you are and proves that you are the best choice that they’ve made.

Bonafide brown and white filter photopea

Ready to Simplify Your Group Benefits?

Let Bonafide Advisory guide you through the complexities with expert advice and tailored solutions. Contact us today to build a stronger foundation for your business and its people.

Stay Informed with the Wealth Worthy Minute